Top Buyer Objections by Industry [Infographic]

Online Retail Conversion Rate Optimization

Many online retailers believe price is the most important factor for online shoppers. However, after analyzing and contextually influencing millions of shoppers in real-time, we have found several buyer objections constantly surpass price as the number one factor.

Ecommerce Conversion Rate Optimization










 








13 Responses

  1. [...] to an analysis of 20.8 million shoppers (894,400 transactions) from Granify, a software-as-a-service consultancy, a strong return policy is the most important decision-making [...]

  2. [...] to an analysis of 20.8 million shoppers (894,400 transactions) from Granify, a software-as-a-service consultancy, a strong return policy is the most important decision-making [...]

  3. [...] to an analysis of 20.8 million shoppers (894,400 transactions) from Granify, a software-as-a-service consultancy, a strong return policy is the most important decision-making [...]

  4. [...] to an analysis of 20.8 million shoppers (894,400 transactions) from Granify, a software-as-a-service consultancy, a strong return policy is the most important decision-making [...]

  5. [...] to an analysis of 20.8 million shoppers (894,400 transactions) from Granify, a software-as-a-service consultancy, a strong return policy is the most important decision-making [...]

  6. [...] to an analysis of 20.8 million shoppers (894,400 transactions) from Granify, a software-as-a-service consultancy, a strong return policy is the most important decision-making [...]

  7. [...] most important factor that influences the buying decisions of many online shoppers according to a recent study of millions of online transactions. ‘Social proof’ (i.e. reviews and testimonials) placed [...]

  8. [...] who have a return policy more trustworthy than the ones who don’t. In fact, one particular study conducted by Granify that covered 20.8 million shoppers concluded that return policies were the most important factor for customers while choosing a [...]

  9. [...] most important factor that influences the buying decisions of many online shoppers according to a recent study of millions of online transactions. ‘Social proof’ (i.e. reviews and testimonials) placed [...]

  10. [...] me wrong, it’s definitely important, but there’s so much more than price. Research conducted by Granify shows that most customers view return policies as the most important factor in the purchase [...]

  11. [...] it might be to manage returns, this encourages customers to connect with you often. In fact consumer behavior surveys predict consumers select sites with smooth return policy over sites providing higher discount [...]

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